In July 2021, Rajasthan Agriculture Department has launched ‘Raj Kisan Organic App‘ through one can easily purchase and sale of organic products in the state online.
Raj Kisan Organic App
Raj Kisan Organic App or Rajkisan Jaivik is a platform for Buyer and Seller of organic produce. The application has been developed by the Department of Information Technology & Communication, GoR.
As per the State Agriculture Minister, Shri Lalchand Kataria the demand for organic products is increasing day by day in the market due to people becoming more conscious about their health. At the same time, the trend of farmers is also increasing towards producing such products.
He informed that 90 organic producer groups are registered with Rajasthan State Organic Certification Organization, with which more than 20,000 farmers are associated. These farmers are producing organic grains, organic vegetables, organic spices and organic fruits, but they find it difficult to find buyers to sell their produce.
To get rid of this problem, ‘Raj Kisan Organic’ mobile app has been developed to provide an online platform to the farmer and the consumer.
The Minister added that by registering on this app, producers and traders-consumers can interact, buy and sell their produce.
Farmers can register themselves by downloading this app from Google Play Store and sell their products by bargaining with registered buyers on the app.
In this, both individual and group certified farmers can get themselves registered. So far, 160 farmers and 29 buyers have been registered on this app.
The state government has been making continuous efforts to promote organic farming and to make it easy to buy and sell. In this sequence, organic product sales promotion site was started by the Agricultural Management Institute located at Durgapura in Jaipur.